Antitrust claims and proof of market independence. Olaechea advised Efilasa on response to a requirement of the Peruvian competition authority. The aim was to explain why the client’s activities were not adversely affecting competition and why it was not a direct competitor of the company that requested the initiation of an investigation procedure before the authority.
Defining market boundaries and challenging regulatory requirements: Likewise, our advice was intended to clarify to the authority the delimitation of the market to which Efilasa’s main activity is directed. We also argued why the requirement was not applicable to the client, providing a detailed analysis to support the client’s position and prevent the investigation from proceeding.
Major personal care products company expanding internationally: Efilasa is a company that has been in business for almost 30 years, with 100% Peruvian capital. The client has a portfolio of more than 800 products and operates in the import, sale, and distribution of personal care products for babies and children. It has operations in Ecuador, Chile, and Colombia and an alliance with the most important licences in the local and global market.
Latest development: We defended the client before the Peruvian competition authority.
