Virgin Cruises’ expansion into Peruvian market. Estudio Olaechea is advising Virgin Cruises—an international cruise operator—on a plan to expand its services to the Peruvian market by offering travel packages through local intermediary companies. To ensure regulatory compliance, the client requested legal advice on how to navigate the legal landscape for tourism operators in Peru.
Regulatory review and compliance strategy: Our firm is reviewing the Travel and Tourism Agencies Regulations to identify the best course of action, including whether the client is required to register with the National Directory of Qualified Tourism Services managed by the Ministry of Tourism. We are providing the necessary guidance to ensure smooth market entry.
Negotiating with local intermediaries and analysing compliance roadmap: We are advising the client the client on the process of negotiating with local intermediaries and analysing the necessary steps to ensure compliance with local regulations.
Regulatory challenges for foreign cruise operators in Peru: This case is significant as it addresses the regulatory challenges faced by foreign companies entering the Peruvian tourism sector, particularly in the cruise industry.
Latest development: We continue to advise the client on the matter.